FOR MARKETING LEADERS AT GROWTH-STAGE COMPANIES
Video that moves pipeline.
Strategy, execution, and content that drive executive-level outcomes.
Brands I've built for
THE PROBLEM
Sound familiar?
Your agency delivers beautiful work — but can't tell you if it moved a single deal forward.
You've got a content strategy on paper. What you don't have is a team to execute it.
The last video took 8 weeks and cost $40K. You needed it in 3 weeks for $15K.
You're producing content. But you're not building a content engine.
Your CEO wants to know what marketing is doing for revenue. You don't have a good answer.
That's exactly why I built this model.
THE SOLUTION
How I work
Strategy Before Production
A content engine built around your pipeline goals, not a shoot schedule. Every frame earns its place.
Metrics That Matter to Finance
Engagement, conversion rates, CAC impact. Reporting your CFO can actually read — not a vanity dashboard.
Production That Scales
From a single interview to a 50-person shoot — I right-size to your budget and your moment. No agency overhead.
Speed That Matches Your Market
Six weeks is too slow. I operate on your timeline, not an agency's production schedule. When the market moves, we move with it.
$0.12
HALO NEUROSCIENCE
Cost per acquisition ·$300 product
LOOP RETURNS
25%
Faster deal close rate
FITBIT
30%
Production cost reduction · 20M+ users
WHAT CLIENTS SAY
Don't take my word for it.
KANE RUSSELL
Chief Revenue Officer · Koah Labs
VP of Marketing · Halo Neuroscience
“ Richie took our cost per acquisition down to $0.12 on a $300 product. I rehired him at Koah and we've already seen results from the first four videos — with plans to do more.
TARA DALY
Head of Product Marketing ·
Loop Returns
“ Richie helped us capture a customer video series that shortened our time to contract. He delivered edits that landed first round. Highly recommend for any team.
MIKE CHOI
Co-Founder ·
Koah Labs
“ Working with Richie unlocked a side of me I didn’t know I had and gave me a whole new understanding of what makes video content compelling.
The person behind the work.
ABOUT RICHIE
13+ years building content strategies for growth-stage tech companies. Former Head of Interactive Media at Fitbit — $1M budget, team of 8, content reaching 20 million users across 12 products.
Founder of Tessellation Studios, where I raised $250K and built a full executive team from scratch. Producer and director behind work for GoPro, La Perla, Anki, and a16z-backed startups.
I don't show up with a camera. I show up with questions about your pipeline.
FEATURED WORK
Results that speak for themselves.
Halo Neuroscience
Wearable Tech · a16z-Backed
$0.12 CPA · $300 product
Loop
E-Commerce · Returns Platform
Deals closed 25% faster
Fitbit
Consumer Hardware · 20M+ Users
30% production cost reduction
Ready to build a content engine that moves pipeline?
30 minutes. No pitch deck. Just a conversation.